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The Webform A/B Test module allows admins to setup A/B tests containing several webforms to determine which is most effective. When a regular user visits the URL of the test, they will be shown one of the included webforms at random. The module tracks how many times each form is shown to users, and how many users complete the form - a conversion. The admin will also configure the winning conditions for the form: once some number of conversions are reached, or a certain percentage of hits result in conversions, a webform will be declared the winner of the test. From that point forward, all users who visit the URL of the test will be directed to that winning form.